About Us

Welcome from the team at Pearce Cycles.

We are an established, family run cycle retailer and service centre based in South Shropshire that has been trading since 1991

Dad and Lindsey pic

Staff pic

Meet the team:

Dave Pearce: Main man, engineer, trail builder and event specialist. Partnered with Lindsey they have built the business from scratch and worked tirelessly to delivery a high quality service both in the shop and at their events.

Lindsey Pearce: Business Partner, accounts manager and anything admin related. 

Matt Pearce : Business Partner, resident Paramedic, director of Pearce Medics and events co-ordinator. Matt has been involved in the business since day one and has always kept a hand in the running of the business whilst pursuing a medical career in the NHS.

Ian Thomas: Shop Manager. Ian has vast experience riding mountain bikes all over the world that has given him the intimate knowledge of bike setup and geometry. This combined with his F1 engineering background brings a standard of service we are proud to deliver.

Gary Brain: Customer Service Manager and Invisiframe specialist. Gary has worked with us for 16 years and has built a vast knowledge of products and customer needs. With road and XC racing experience Gary leads our bike fit service with an attention to detail you won't be disappointed with.

Pete Crump: Workshop manager and specialist cycle mechanic: Pete has devoted his whole life to mountain biking, working in the trade straight from school (we won't tell you how old he is now)! Pete has been a national champion DH racer and loves riding bikes. His mechanical skills are second to none and he brings a worldcup level service to our customers. Pete has travelled to many worldcup events and worked on high profile team riders bikes proving his ability to deliver a quality service.

Jake Kay: Workshop mechanic. Jake is a skilled Cytech level 2 qualified mechanic and can take on any level of repair or bike build. Jake is also a great MTB rider who enjoys natural trails.

 As a team we can deliver all your cycling needs from sales, repairs, advise or events.

Over the past 20 years we have been organising mountain bike events at all levels alongside our shop. We have become experts in the running of downhill races and now run a successful series at regional level and try to cater for all levels of rider from grass roots up to elite level.

From this we developed our unique uplift service that has become known as one of the most efficient in the country. We use Landrover 110s that pull custom designed trailers that carry your bike safely and securely up the hill for you. As well as utilising these for our races we run regular uplift days in the local area at weekends. These are not only suitable for downhill bikes, trail and enduro bikes are most welcome. At most sites we use, there are trails of all grades accessible from the uplift drop off points. This service brings downhill training to a new level giving you the opportunity to do up to 20 runs a day.